Convey

This is the timeline of my career, the story of my journey.

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Today.

all-city provides solutions for change makers.

I left Comcast in the spring of 2024 to return to an environment that better aligned with who I am. I joined a Philly-based startup, Varlo Apparel, managing all aspects of their creative and social marketing. After working in-house for six months, I transitioned to a contractor role, which allowed me to return to SBC.

View my work across varlo apparel

WEBSITE | INSTAGRAM | LINKEDIN | YOUTUBE |


2021-2024

I served as the Digital Content Producer for the Talent Brand & Marketing team at ComcastNBC.

Practically, I act as a videographer, producer, and storyteller to translate complex ideas into impactful assets for distribution across platforms. Alongside production, I collaborate as a creative strategist to support effective execution.

View my work across @COMCASTCareers

WEBSITE | INSTAGRAM | LINKEDIN | TWITTER | Tik-tok | Youtube

This was a campaign I really enjoyed helping produce during my time at Comcast. I served as a subject matter expert and project manager, supporting internal stakeholders and the agency vendor in pre-production as well as on set.

Ex: One-man band videography for distribution across social channels.

Example: Repurposing (re-editing) existing footage into new assets

 

After finding out my wife was pregnant, purchasing our first home, and continuing to push for the growth of the business, I chose to prioritize what's most important and take a step back from SBC. I remained a minority partner, focusing my weekend support on business development and scaling our digital brand presence.


SBC Philly continued to grow, acting as production studio as well as assimilating with local production company, Midvessel.

Watch a Midvessel Video

2020

Over some cheap Mexican food, a local connection and a more experienced freelancer pitched the idea of chipping in on a small studio space. Alongside his connection to a local D.P., we launched S.B.C. Philly – a full-service production studio.

Watch the 2020 Reel

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My time at S.B.C. felt like a reward for the years of work that preceded it.

Live studio recording at the Log Cabin, Manhatten

United By Blue City Cleanup


Long-form episodic series.

Like most businesses, 2020 forced a lot of our clients to change how they did things. In the course of lockdown, we began producing weekly episodes for Epic Church, one of the largest churches in Philadelpiha. They had so much traction that they permanently shifted their model, centering it around weekly episodes. Each Wednesday we filmed an episode, and I produced a rough cut the following day.

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Take a Look

2019

I left my former positions to freelance full-time. I poured my passion and vision into my newly crafted LLC “Convey Productions”, focusing on partnering with local artists and non-profit organizations for content creation and brand strategy.

An initiative launch for Gwynedd Mercy Academy as they kicked off their new enrollment campaign, “She Is The Future.” This video went out to all parents of students to encourage participation in their fundraising campaign.

I don’t always have the luxury of being in-person to film, and this example from Guru displays compiling Zoom interview and some graphic assets into a completed project. The Guru team wanted to drive member engagement among their community.

This two-part documentary followed a Philly singer/songwriter as he released his debut album. Looking back I can see what I would do differently today, but this was the longest form content I had produced at that time. It challenged my narrative skills and pushed me to a new level in my storytelling.


Nexvel Solutions

During my time freelancing, I worked as the digital content manager for Nexvel Solutions, a marketing agency based in the greater Philadelphia area. I oversaw the production of all the photos and videos produced for their 30+ clients. Content ranged from website headliners to motion graphics for social media.

Take a look at some of the promotional content produced for our clients during that time.

State Road Construction motion graphics social ad

Appliance Repair social media paid ad

C&C Family Roofing Website Headliner

2018

I began working on staff at The Block Church. This opportunity allowed me to begin developing a broader skillset beyond the camera & computer. During my time there, I, along with the creative director, grew the media department from just the two of us to 30+ volunteers across 3 locations. This was an incredibly valuable time to learn how to develop and lead a team, which ranged from high school students to middle-aged adults.

 

My time at T.B.C. matured me, both personally and professionally. The skills I developed helped fuel a commitment to excellence that benefited me long after I changed venues.

 
 

Responsibilities included working under the supervision of the creative director to produce all video and photo content the church provided weekly, as well as recruiting, training, and overseeing a team of volunteers.


A look at one of the testimonials produced during my time at T.B.C. These story-driven videos afforded me the opportunity to learn how to film 15 - 45 minutes interviews and craft a few minutes of compelling narrative.

A quick behind-the-scenes look at one of the larger productions of 2018. Four actors & actresses, a 4 man camera crew, and 3 days of filming. I ‘got my feet wet’ directing on set during this time.


What about social media and brand identity?

Collaborating alongside the social media team, I worked to develop a cohesive brand identity for social media. It was my responsibility to oversee that photos from the teams across the locations displayed the image of the organization and captured the emotions of the day. For annual Easter, Christmas, and church anniversaries we worked as a team to create a themed production unique to the event. I then created individualized photoshoots and videos reinforcing the campaign branding.

2017

Through a Facebook post from a stranger and a cold-call email, I landed my first full-time internship for video production and photography. I packed everything I owned into my Ford Focus and drove across the country to a city I had never been to. I was on staff at Paugh International (before growing into The Generosity Group) for 2.5 years. It was during this time I truly developed my skill set, from the ground up. I am in Philadelphia today because of that email.

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I was responsible for all media for Paugh International. A faith-based 501c3 focusing on generosity.

 

Building brand awareness through social media was a key part of my job. Content ranged from editing 60-second clips of longer talks, to direct-to-camera teaching content. We experimented with several styles over the years, evolving and learning from what worked best.


 
 

 

During this time I began to branch out into some simple motion graphics. As the need grew for brand designs of sub-series, I began experimenting and learning After Effects.

 

 

I also produced a daily vlog for over 100 days straight. In fact, my entire three months of interning before going on staff at P.I. consisted of this. It was a challenge, repeated long hours every day, but it taught me the discipline and perseverance that jump-started my skill set.

2013

I bought my first camera. I had saved enough paychecks from working at Starbucks to buy my pride and joy, a Nikon D5200 with a kit lens. This was a particularly rough patch of my teenage years, and it was during this time I first discovered sharing my voice through the camera. I searched, studied, and immersed myself in everything I could find about photography, determined to learn all that I possibly could.

In junior high, I started sneaking away with my mom’s “Canon Powershot” to make videos on iMovie (iPod Touch app reviews). I won’t ask you to sit through those. In-fact, i’d prefer no one saw them. They’re locked away on a old hard-drive, safe from the light of day.